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Expanding your business to the United States is an exciting opportunity, but foreign entrepreneurs often struggle to avoid legal mistakes U.S. Small errors can lead to fines, delays, or even business failure. In this guide, we’ll highlight the most common pitfalls and show you how to navigate U.S. legal requirements successfully. In this guide, we’ll highlight the most common legal mistakes foreign companies make when entering the U.S. market and provide actionable advice to

When European businesses think about expanding to the United States, they often imagine a land of huge opportunity—and they’re right. But the U.S. market is not just “bigger Europe.” Its consumers have unique habits, expectations, and preferences that can make or break a new business if overlooked. Let me take you through what foreign companies need to know about American consumers and market trends—and how to turn this knowledge into a winning strategy. Seeing the Market Thr

Expanding your business to the United States is an exciting opportunity, but starting a company in the U.S. comes with specific legal, financial, and operational considerations. Whether you are from Europe, Latin America, or Asia, understanding the steps to establish a U.S. business is crucial for success. This guide covers everything from legal structures  and registration processes to taxes, banking, and compliance, helping foreign entrepreneurs navigate the U.S. business l

Transporting goods from Europe to the U.S. involves more than simply shipping products overseas. Companies often underestimate the time, cost, and complexity of logistics. Transit Time Ocean Freight:  20–40 days, cost-effective for large shipments but slower. Air Freight:  3–10 days, faster but more expensive. Warehousing and Distribution Once your products arrive in the U.S., you need a plan for storage and fulfillment. Options include: U.S. fulfillment centers (e.g., Amazon

Which Marketplace is Right for Your Brand When Entering the U.S. Market? Entering the U.S. market is exciting — but it can also feel overwhelming. With so many online marketplaces to choose from — Amazon, Walmart, Etsy, Wayfair, Home Depot — it’s hard to know where to start. Each platform has its own rules, fees, and customer expectations. Choosing the wrong marketplace can cost you time, money, and valuable growth opportunities. If you’re an international brand from Europe,